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A free guide from the Australian Songwriters Conference
Most musicians don't get stuck because they lack talent or effort, they get stuck because their goal is vague. When you're not clear on what you're actually working towards, your energy scatters, your decisions get harder, and progress feels slow even when you're putting in the hours.
This free guide walks you through the process of defining a clear, meaningful direction for your music career, one you can measure and act on.
Inside, you'll:
Get clear on what you actually want from your music career, not what you think you're supposed to want
Uncover the 'why' behind your goal, the thing that keeps you going when motivation dips
Learn how to define what success looks like in practical, measurable terms
Turn your goal into a SMART goal you can start acting on straight away
Whether you're just starting out or you've been at this for years, this guide gives you a solid starting point, and clarity is where every music career actually begins.
Download it now for free and get started.
A free guide from the Australian Songwriters Conference
Most musicians don't get stuck because they lack talent or effort, they get stuck because their goal is vague. When you're not clear on what you're actually working towards, your energy scatters, your decisions get harder, and progress feels slow even when you're putting in the hours.
This free guide walks you through the process of defining a clear, meaningful direction for your music career, one you can measure and act on.
Inside, you'll:
Get clear on what you actually want from your music career, not what you think you're supposed to want
Uncover the 'why' behind your goal, the thing that keeps you going when motivation dips
Learn how to define what success looks like in practical, measurable terms
Turn your goal into a SMART goal you can start acting on straight away
Whether you're just starting out or you've been at this for years, this guide gives you a solid starting point, and clarity is where every music career actually begins.
Download it now for free and get started.
Chasing the Big Break: A Strategic Path for Performing Artists
by Lisa J Butler
Talent will only get you so far. What separates the performing artists who build a lasting career from the ones who stall out chasing the next big thing is direction, and that's exactly what this book delivers.
Chasing the Big Break is a practical, no-nonsense guide for songwriters, musicians and performing artists who are still in the chase: still working toward that break, still figuring out where to focus their energy, and ready for a bit of real structure to get there.
Drawing on more than thirty years in the music industry, including her work as founder of the Australian Songwriters Conference and as a career coach for performing artists, Lisa Butler walks readers through the process of finding genuine clarity, understanding their starting point, naming the obstacles actually shaping their career (not just the ones on the surface), and choosing a strategic pathway that fits their real life, not someone else's.
Each chapter builds on the last, moving from goal to direction, from direction to a working strategy, and from strategy to consistent action you can sustain. Along the way, readers work through hands-on worksheets and exercises designed to turn insight into a written plan, not just inspiration that fades by the following week.
This isn't a book about waiting to be discovered. It's about doing the work that makes discovery more likely, and building a career that holds up once it happens.
Whether you're years into gigging and still searching for traction, or just starting to take your craft seriously, Chasing the Big Break gives you what most performing artists never get: a clear, honest, strategic path forward, and the reassurance that you don't have to figure it out alone.
81 Pages - This version is best viewed on a computer or laptop.
Chasing the Big Break: A Strategic Path for Performing Artists
by Lisa J Butler
Talent will only get you so far. What separates the performing artists who build a lasting career from the ones who stall out chasing the next big thing is direction, and that's exactly what this book delivers.
Chasing the Big Break is a practical, no-nonsense guide for songwriters, musicians and performing artists who are still in the chase: still working toward that break, still figuring out where to focus their energy, and ready for a bit of real structure to get there.
Drawing on more than thirty years in the music industry, including her work as founder of the Australian Songwriters Conference and as a career coach for performing artists, Lisa Butler walks readers through the process of finding genuine clarity, understanding their starting point, naming the obstacles actually shaping their career (not just the ones on the surface), and choosing a strategic pathway that fits their real life, not someone else's.
Each chapter builds on the last, moving from goal to direction, from direction to a working strategy, and from strategy to consistent action you can sustain. Along the way, readers work through hands-on worksheets and exercises designed to turn insight into a written plan, not just inspiration that fades by the following week.
This isn't a book about waiting to be discovered. It's about doing the work that makes discovery more likely, and building a career that holds up once it happens.
Whether you're years into gigging and still searching for traction, or just starting to take your craft seriously, Chasing the Big Break gives you what most performing artists never get: a clear, honest, strategic path forward, and the reassurance that you don't have to figure it out alone.
This version is best viewed on a mobile device.
Naomi Crain offers song critiquing and intensive song working sessions.
Naomi’s long association with the ASC as a member of the Sydney Circle has seen many members and guests enjoy her keen insights into their songs submitted for critique in our monthly circle meetings. But time constraints often mean that she can’t go into the depth of critique she’d like to, or that the song merits.
About Naomi’s Song Critiquing Sessions
In Naomi’s Song Critiquing sessions, songwriters can submit a recorded song & lyrics for Naomi to critique, much like in a monthly circle. Naomi will review the song and provide a recorded critique, along with any written notes she’s made. Critiques are expected to be around 15-20 minutes, with detailed unpacking of all the areas Naomi identifies potential for improvement or areas that might be fun to play with alternatives, to see if something even better exists.
I’ve had two critiques from Naomi and she seriously gets the point of my songs better than I do. When I’m writing, I give in to my bad habits and basically have no clear direction or plan, so I like how she explains WHERE the issues are in my current approach, and WHY they will be a problem. Sometimes they are little course corrections, and sometimes they are Wow moments. If you’ve ever heard Naomi give a presentation then you’ll know how passionate she is about songwriting, and her critiques are the same. - Paul
About Naomi
Naomi is a singer/songwriter in the “chick with acoustic guitar genre”, who has released two albums and enjoyed co-writing with several other acts across the nearly 30 years since she first started writing music while studying songwriting and music production at university. Her songs wear Bono’s leather, Patty Griffin’s dresses and Ani Difranco’s boots, though her appreciation of music across pop, rock and country enables her to apply her songwriting skills across many genres. Find out more at naomicrainmusic.com or find her work on your preferred streaming service.
Bookings note: Each mentoring session is a one-time event. Whilst our mentors are happy to clarify any information they have given you that is unclear, ongoing discussion in person or via email after the session is completed is not available and will require a new booking. For example, if you book and have a song critique session and would like feedback on subsequent rewrites etc, you will need to book another session.
Naomi Crain offers song critiquing and intensive song working sessions.
Naomi’s long association with the ASC as a member of the Sydney Circle has seen many members and guests enjoy her keen insights into their songs submitted for critique in our monthly circle meetings. But time constraints often mean that she can’t go into the depth of critique she’d like to, or that the song merits.
About Naomi’s Intensive Song Working Sessions
In Naomi’s Intensive Song Working sessions, a songwriter can join Naomi live on zoom for an hour, during which she’ll listen to 3-4 songs while reviewing lyrics, and give feedback and critique on each of then, in conversation with the writer. These sessions allow for a deeper play with the song, perhaps allowing Naomi to suggest changes that the writer can play with immediately using an instrument/vocals.
Naomi has long been a valued critique at our monthly circles and has delivered several workshops on song craft which offer a depth of understanding to songwriters that isn’t often able to be unpacked in the short critiquing time available. These mentoring sessions allow Naomi to bring this knowledge into the critiquing process, and spend time suggestion the polishing, fine tuning and crafting that can take an average song to a great one.
About Naomi
Naomi is a singer/songwriter in the “chick with acoustic guitar genre”, who has released two albums and enjoyed co-writing with several other acts across the nearly 30 years since she first started writing music while studying songwriting and music production at university. Her songs wear Bono’s leather, Patty Griffin’s dresses and Ani Difranco’s boots, though her appreciation of music across pop, rock and country enables her to apply her songwriting skills across many genres. Find out more at naomicrainmusic.com or find her work on your preferred streaming service.
Bookings note: Each mentoring session is a one-time event. Whilst our mentors are happy to clarify any information they have given you that is unclear, ongoing discussion in person or via email after the session is completed is not available and will require a new booking. For example, if you book and have a song critique session and would like feedback on subsequent rewrites etc, you will need to book another session.
"I want a career in Music! But how?"
Sound like you?
Songwriters and music makers are some of the most passionate creators, yet career planning, goal setting, or evening knowing what’s possible is often difficult.
Music industry careers take a lot of work, can be stressful and disappointing. It can feel like it’s all about knowing the right people, or getting lucky.
It leaves you assuming the problem is you don’t know them and you’re not getting lucky.
But the truth is, your skills and knowledge play a bigger part than you realise – and the good news is, those things are learnable! They also involve much more than the creative aspects of writing songs, creating music or performing.
Ask yourself
Do you have a crystal clear idea of what you're aiming for?
Do you know what steps you need to take in order to get there?
Do you have a plan?
Do you know how to implement it?
Are you taking care of your mental, physical and spiritual health as you strive so hard to get where you want to be?
There’s a lot to consider.
Coaching with Lisa can help.
Lisa’s coaching hits right at the heart of what music creators need:
Knowing what’s possible and setting your career direction
Planning and navigating the pathway to success
motivation when the path gets rocky
accountability when creative apathy, fear or distraction set it
industry navigation when choices arise
creative skills development mentoring.
She’ll share her wealth of knowledge, experience and wisdom, gained from 30 years involvement in the music and entertainment industries.
You’ll also reap the benefit of Lisa’s many perspectives on the industry, as a songwriter, industry event manager, music organisation administrator, confidant to high-level industry figures and mentor to music creatives.
What you’ll experience when Lisa’s your coach
Coaching with Lisa is a supportive & encouraging mix of dreaming, planning, action and achieving.
You’ll define your long-term goals and develop a plan to reach them.
You’ll have a professional assessment of your skills and strengths, and what you’ll need to work on next. And you'll be supported every step of the way as you develop those skills.
You can turn your passion or hobby into a successful career. But it isn’t easy.
It takes courage and commitment.
Not everyone in your life will understand.
Having a safe, supportive space to talk about the challenges can mean the difference between a healthy, thriving career, and giving up entirely.
You don't need to 'go it alone'. Lisa’s Professional Coaching Certification, her Diploma of Counselling and her training in Mental Health First Aid all mean she’s the perfect fit for anyone struggling to stay positive on their musical journey.
Note: Lisa offers one-hour consultations to clients with an issue that is simple or quickly resolvable in a single session.
If you're not sure which package is right for you, email Lisa or book a free 15-minute strategy call.
Are you ready to take your music career to the next level?
About Lisa
ASC Founder and CEO, Lisa has been involved in the music industry for 30+ years. She is a certified professional coach, has a Diploma of Counselling and has had training in Mental Health First Aid. Lisa provides mentoring for Music Creatives in the areas of motivation, accountability, decision-making, career pathways and development, life skills and mental health.
Are you looking for insight and feedback on how to improve your songs and songwriting technique? Alan Roy Scott provides one-on-one coaching and song analysis/evaluation for aspiring and professional songwriters. Based in Los Angeles, Alan is adept at mentoring via Zoom, so book a session and Alan will connect with you to lock in a date and time that suits.
About Alan
Alan Roy Scott is an internationally-acclaimed songwriter, songwriting teacher, artist mentor, event producer, and founder of the international multi-cultural music organization Music Bridges. For over 40 years he has worked with the industry’s legends from behind-the-scenes, creating and co-writing with some of the world’s most beloved talent.
Alan's songs have been recorded by Celine Dion, Luther Vandross, Notorious B.I.G., Gloria Estefan, Cyndi Lauper, Patti LaBelle, Neville Bros. Roberta Flack, Cher, El DeBarge, Tiffany, Patti Austin, The Spinners, Oak Ridge Boys, Ricky Martin (Menudo), Anne Murray, Johnny Mathis, Pointer Sisters, Sheena Easton, and Ray Charles among others.
Alan was an exclusive staff writer with EMI Music and Jobete Music (Motown) for a combined 11 years before creating his own independent publishing company, Kyushu Boy Music, in 1990.
Alan attended the prestigious Boston Conservatory of Music and majored in Music Composition. He’s won top prizes in the John Lennon Song Contest, The American Song Festival, and numerous awards in International Music Festivals around the world, competing as composer and/or artist, representing the USA in such diverse locales as Kazakhstan, Turkey, Romania, FYR Macedonia, Lithuania, Poland, Russia, Egypt, Finland, Holland, Ireland, Czech Republic, & Indonesia among others.
In addition to his extensive songwriting career, Alan has been a private songwriting coach for over 15 years, teaching classes and leading seminars domestically through UCLA Extension, The Songwriting School of Los Angeles, Musician's Institute, Songu.com, ASCAP, and the “Grammy-In-The-Schools” program for the Los Angeles Chapter of NARAS. Internationally, he has taught songwriting and music workshops in Australia (through APRA and the Australian Songwriters Conference), Ireland (through IMRO), and Denmark (through KODA), among others.
As the founder of Music Bridges, Alan has created many renowned songwriting collaboration events around the world, most notably “Music Speaks Louder Than Words” (USSR/1998), “Country & Eastern” (Romania/1994), “Pacific Harmony” (Indonesia/1995), “Celtic Harmony” (Ireland/1997), the controversial “Music Bridges...Over Troubled Waters” (Havana, Cuba/1999), and “Music Bridges/Expo 2000 as part of Expo 2000 (Hannover, Germany).
In conjunction with Music Bridges, he also created and organized the Unisong International Song Contest, from 1997-2007 as an annual search for budding songwriting talent. Unisong became one of the leading international song contests alongside such others as the John Lennon Songwriting Contest and ISC.
He was awarded a prestigious Third Century Award by the US Patent & Copyright Board to honour his achievements in the international arena. In 1999, he was commissioned to co-write “The Gift,” the theme song for the 30th-anniversary remembrance in Memphis of the assassination of Martin Luther King, performed by Michael McDonald and The Reverend Al Green.
Adrian Hannan is widely recognised as one of Australia’s premier Producer/Engineer/Mixers, a consummate musician, multi-instrumentalist & renowned vocal specialist. Adrian is the creative force behind many of Australia’s leading Artists, in multiple genres resulting in multiple Hits & Multi-Platinum sales throughout the world.
Artists include JOSH HANNAN (Sony/Idol) , VANESSA AMOROSI (Universal), DELTA GOODREM (Sony BMG) , TAXIRIDE (Warner/Sire), GABRIELLA CILMI (Island /Universal), LEE HARDING (Sony/Idol), CASEY DONOVAN (Sony/Australian Idol Winner),
THE ANDROIDS (Festival/Mushroom), DEAN GEYER (Glee/Sony/ Australian Idol) , BOB DAISLEY (Rainbow, Gary Moore, Black Sabbath, Uriah Heep, Ozzy Osbourne), JORDAN TAVITA (Universal/TheVoice), ELLA ROBERTS Independent Celtic 50+ mil streams you tube, TIANA CARBONE A&R Artist development (Multiple Major US offers), TASSIA ZAPPIA (Republic US), STEVEN ROSSITTO (ABC Jazz / EMI / Capitol / JVC Japan), ROB MILLS (Australian Idol Theatre/Tv star), SHAYNNA BLAZE (TV /Film. The Block. The Fort.), JOHN MILLS (Eversound US) Classical guitar, CARTER & CARTER, HUNTER KANE, BRITTANY ELISE, BROOK CHIVELL, NATALIE PEARSON (Country, Independent), CELESTE NEWMAN (UK/Europe Dance), ANGEL XO (Major US Management Multiple US Syncs), ANN-MAREE KEEFE, SONS OF KORAH, MAEVE HEANEY, ROMA WATERMAN (Christian)
LEVITIKA (U.S. Goth Rock), OCTOBER RAGE (U.S. Aircastle Rock), plus numerous films and TV shows
Adrian mentors in many areas of production including
Production and engineering
• How to put tracks together
• Making the production fit the Genre, Lyric, song and strengths of the Artist
• Coming up with an angle or approach. Relevant verses creative
• Getting a track to groove correctly, syncing parts
• How to Coach a singer or instrumentalist to get the best out of them. The psychology of production communication. Do they know what the song is about. Including lyric, emotion, mood, vibe, energy and are they performing with that in mind.
• Tracking parts. Many varied Engineering approaches. Mono or stereo, layered tracks or single parts, How many parts? What microphone and equipment and their settings to use on what instrument or singer for what effect. Gain staging (How hot is too Hot recording level and equipment gain), Dead room or dry room or ambient space (Or artificially enhanced)
• Using your ears to make decisions.
• Backing vocal arrangements, harmony and various approaches.
• Processing and cleaning up parts to give the desired effect. Editing, Comping, Clean up techniques and software
• Melodyne, Auto tune etc. and how to creative brilliant natural sounding vocals and also many heavily tuned techniques.
• Voice over and Audio books/podcast scenarios
• Midi programming, Quantizing, input methods, Working the velocities, Midi Automation, Dynamics, other techniques
• Software Instruments and how to use.
• Synthesis. What does it all mean and how do make it do what I’m hearing.
• Remix and dance mix techniques, Side chaining, filtering, stutter editing, the build and drop, Vocal sampling, using different Samper audio engines, re-pitching, vocoders, layering,
Mixing
• All things mixing and processing for all genres. Tricks from the best.
• Subtractive or additive
• Gain staging
• Reference tracks and analytical tools
• Sub grouping, VCA sub groups, Mix buss
• The ice sculpting method
• Having your listening environment set up right and know how music translates in that environment. Check other monitoring scenarios, Headphone, ear buds, Laptops, ipad, iphone, car, monitors you are very familiar with and what the job is likely going to be listened on.
Mastering
• Mastering. How to get the right dynamic and required sonic. How loud is too loud. Digital v Analog. EQ, Compression, Multiband, side chain, Mid/Side processing, limiting, Problem solving, Transient designers, tape/valve gear simulators, distortion and soft clipping. The many varied processes, equipment and software. Reference tracks. Listening environments. Stem Mastering
• Alt Mix Masters, Mastered Stems & Mastering formats for very different releases & applications
Vocal tips for the Studio World
• How to prepare for the recording day. What to practice. Bring your lyrics printed out and digital copy (word doc)
• Knowing your strengths and weaknesses
• Giving 110% emotional commitment and the necessary energy to the track
• Getting outside your comfort zone
• How to make the audience “Connect” with your performance
• Many and varied Tips and Tricks for getting your voice to sound the most captivating and engaging and relevant to the emotion of the song.
I. Including Breathing for support and the sound of your breath.
II. Posture and working the mic.
III. Monitoring Tricks. Not all headphones are the same, nor are peoples ears. Wet v dry
IV. Vowel placements for best sound and range
V. Dynamics. Tone more than volume
VI. Finessing Consonants for emotional intent
VII. Word emphasis
VIII. The balloon principal
IX. Stepping tricks
X. Belting and support to increase range
XI. Visual projection. “Big and Soft”
XII. Genre specific techniques.
XIII. Harmony, backing vocal approaches
Instrumental tips for the Studio World
• How to prepare for the recording day. What to practice.
• Is your instrument and gear in great condition or right for the job. Discuss with producer
• What is the Role of your part in the track. Is it the main accompaniment part. ie Piano, Guitar, Ukelele, String Section etc. or is it a secondary or color part and what is it’s function: To add size, energy, Rhythm, Bottom end, 3 dimensional space and ambience, Stereo Spread, enhance the tessiture (Range of pitches), add modal note or enhance harmony, add counterpoint (secondary melody)
• Working your part to the energy and vibe of the arrangement
• Techniques for painting different emotions with your sound including: Hi-fi/Lo-fi, Vintage, Modern, Quirky, Highly charactered, Blending in, What type of instrument to use, Playing techniques
• How to get your sound to transfer.
• The spot Light technique. Staying out of the way till needed. Accompanying the vocal or front line
• Developing a part to keep it dynamic and interesting.
• What not to play and when not to play it.
Writing for specific Briefs or Genres
• First step to qualify exactly what the brief or Artist is looking for
• Ask for specific examples of tracks they love, what’s been done/used before.
• If for an Artist what are their biggest hits and why.
• Are there common themes. Who wrote them and what techniques did they use.
• What will make them shine the best.
• Subject matter, Song Concept, Style of language, age of audience, The cool school, want to be seen as the latest thing, trend setter, Edgy, Dark, enlightening, Uplifting, Love, sexy, suggestive, word-play, double meaning, simile and metaphors, angst, cheeky, humorous, clever, punch line
• Understand the genre and its instrumentation and production or discuss with your chosen producer to see if they can do something like the ref. and so you know how to go about writing it.
Professional songwriters have a plan – a solid, business-savvy plan. But often songwriters wanting to move from hobbyist to professional don’t understand what that plan should look like.
Matt can help songwriters wishing to develop a greater level of professionalism, developing the roadmap they need for the next phase of their career.
This roadmap may include:
Finding professional co-writers & song writing training
Finding great producers
Developing production value & suitability
Getting radio play
Getting onto an A&R radar
Getting record company interest
Getting sync placements on TV, in movies and on the internet
Pitching songs to artists or their management
Getting bookers & managers
Artist branding and promotion
Matthew will tailor mentoring sessions to each mentee’s level, needs and goals, to ensure mentees get the value and benefit they desire from his input.
Jude Ella offers Mentorship and Consulting on Artist Identity, Branding, and Music Video Production.
As your mentor, Jude will work alongside you to hone in on your individual 'why', what defines you, and the key concepts and themes you will be bringing to the world.
He will support you to become clear on your Brand and how to Visually share your Artistry across the lifetime of your career:
How to take your Identity and Branding to Album Covers, Photoshoots, Music Videos, Publicity, and develop a Visual Style for stage performances.
How to engage in longevity of your core Artist Identity and Brand.
He also offers support on Music Video Production - supporting you to develop music video concepts in line with your core Artistry.
He will support you to hold a bold vision and execute it technically to a schedule, deadline, budget, and alongside a professional crew - or support you to develop, produce, and direct your own music videos.
Jude is a passionate mentor, teacher, and member of the ASC Community, and is excited to support you to bring your Artistry to the world.
About Jude
Jude Ella is a film producer and cinematographer with over 10 years of experience and has got to live his dream working on the music videos of some of Australia's and the world's top artists like Rufus du Sol, Baker Boy, Ngaiire, and Vera Blue.
He was nominated as part of a team for a 2019 ARIA for 'Best Music Video' for 'Baker Boy - Cool as Hell.'
He also worked extensively in advertising, documentary, and corporate video production, as well as in Hollywood.
He has won ACS Gold, Silver, and Bronze for his cinematography work on multiple Rufus du Sol music videos and Short Film productions.
Visit Jude's website at www.theatlasofconsciousness.com/
"I want a career in Music! But how?"
Sound like you?
Songwriters and music makers are some of the most passionate creators, yet career planning, goal setting, or evening knowing what’s possible is often difficult.
Music industry careers take a lot of work, can be stressful and disappointing. It can feel like it’s all about knowing the right people, or getting lucky.
It leaves you assuming the problem is you don’t know them and you’re not getting lucky.
But the truth is, your skills and knowledge play a bigger part than you realise – and the good news is, those things are learnable! They also involve much more than the creative aspects of writing songs, creating music or performing.
Ask yourself
Do you have a crystal clear idea of what you're aiming for?
Do you know what steps you need to take in order to get there?
Do you have a plan?
Do you know how to implement it?
Are you taking care of your mental, physical and spiritual health as you strive so hard to get where you want to be?
There’s a lot to consider.
Coaching with Lisa can help.
Lisa’s coaching hits right at the heart of what music creators need:
Knowing what’s possible and setting your career direction
Planning and navigating the pathway to success
motivation when the path gets rocky
accountability when creative apathy, fear or distraction set it
industry navigation when choices arise
creative skills development mentoring.
She’ll share her wealth of knowledge, experience and wisdom, gained from 30 years involvement in the music and entertainment industries.
You’ll also reap the benefit of Lisa’s many perspectives on the industry, as a songwriter, industry event manager, music organisation administrator, confidant to high-level industry figures and mentor to music creatives.
What you’ll experience when Lisa’s your coach
Coaching with Lisa is a supportive & encouraging mix of dreaming, planning, action and achieving.
You’ll define your long-term goals and develop a plan to reach them.
You’ll have a professional assessment of your skills and strengths, and what you’ll need to work on next. And you'll be supported every step of the way as you develop those skills.
You can turn your passion or hobby into a successful career. But it isn’t easy.
It takes courage and commitment.
Not everyone in your life will understand.
Having a safe, supportive space to talk about the challenges can mean the difference between a healthy, thriving career, and giving up entirely.
You don't need to 'go it alone'. Lisa’s Professional Coaching Certification, her Diploma of Counselling and her training in Mental Health First Aid all mean she’s the perfect fit for anyone struggling to stay positive on their musical journey.
Note: Lisa offers one-hour consultations to clients with an issue that is simple or quickly resolvable in a single session.
If you're not sure which package is right for you, email Lisa or book a free 15-minute strategy call.
Are you ready to take your music career to the next level?
About Lisa
ASC Founder and CEO, Lisa has been involved in the music industry for 30+ years. She is a certified professional coach, has a Diploma of Counselling and has had training in Mental Health First Aid. Lisa provides mentoring for Music Creatives in the areas of motivation, accountability, decision-making, career pathways and development, life skills and mental health.
"I want a career in Music! But how?"
Sound like you?
Songwriters and music makers are some of the most passionate creators, yet career planning, goal setting, or evening knowing what’s possible is often difficult.
Music industry careers take a lot of work, can be stressful and disappointing. It can feel like it’s all about knowing the right people, or getting lucky.
It leaves you assuming the problem is you don’t know them and you’re not getting lucky.
But the truth is, your skills and knowledge play a bigger part than you realise – and the good news is, those things are learnable! They also involve much more than the creative aspects of writing songs, creating music or performing.
Ask yourself
Do you have a crystal clear idea of what you're aiming for?
Do you know what steps you need to take in order to get there?
Do you have a plan?
Do you know how to implement it?
Are you taking care of your mental, physical and spiritual health as you strive so hard to get where you want to be?
There’s a lot to consider.
Coaching with Lisa can help.
Lisa’s coaching hits right at the heart of what music creators need:
Knowing what’s possible and setting your career direction
Planning and navigating the pathway to success
motivation when the path gets rocky
accountability when creative apathy, fear or distraction set it
industry navigation when choices arise
creative skills development mentoring.
She’ll share her wealth of knowledge, experience and wisdom, gained from 30 years involvement in the music and entertainment industries.
You’ll also reap the benefit of Lisa’s many perspectives on the industry, as a songwriter, industry event manager, music organisation administrator, confidant to high-level industry figures and mentor to music creatives.
What you’ll experience when Lisa’s your coach
Coaching with Lisa is a supportive & encouraging mix of dreaming, planning, action and achieving.
You’ll define your long-term goals and develop a plan to reach them.
You’ll have a professional assessment of your skills and strengths, and what you’ll need to work on next. And you'll be supported every step of the way as you develop those skills.
You can turn your passion or hobby into a successful career. But it isn’t easy.
It takes courage and commitment.
Not everyone in your life will understand.
Having a safe, supportive space to talk about the challenges can mean the difference between a healthy, thriving career, and giving up entirely.
You don't need to 'go it alone'. Lisa’s Professional Coaching Certification, her Diploma of Counselling and her training in Mental Health First Aid all mean she’s the perfect fit for anyone struggling to stay positive on their musical journey.
Note: Lisa offers one-hour consultations to clients with an issue that is simple or quickly resolvable in a single session.
If you're not sure which package is right for you, email Lisa or book a free 15-minute strategy call.
Are you ready to take your music career to the next level?
About Lisa
ASC Founder and CEO, Lisa has been involved in the music industry for 30+ years. She is a certified professional coach, has a Diploma of Counselling and has had training in Mental Health First Aid. Lisa provides mentoring for Music Creatives in the areas of motivation, accountability, decision-making, career pathways and development, life skills and mental health.
This 6 month package includes up to 4 hours Zoom/phone coaching time per month and unlimited email access.
"I want a career in Music! But how?"
Sound like you?
Songwriters and music makers are some of the most passionate creators, yet career planning, goal setting, or evening knowing what’s possible is often difficult.
Music industry careers take a lot of work, can be stressful and disappointing. It can feel like it’s all about knowing the right people, or getting lucky.
It leaves you assuming the problem is you don’t know them and you’re not getting lucky.
But the truth is, your skills and knowledge play a bigger part than you realise – and the good news is, those things are learnable! They also involve much more than the creative aspects of writing songs, creating music or performing.
Ask yourself
Do you have a crystal clear idea of what you're aiming for?
Do you know what steps you need to take in order to get there?
Do you have a plan?
Do you know how to implement it?
Are you taking care of your mental, physical and spiritual health as you strive so hard to get where you want to be?
There’s a lot to consider.
Coaching with Lisa can help.
Lisa’s coaching hits right at the heart of what music creators need:
Knowing what’s possible and setting your career direction
Planning and navigating the pathway to success
motivation when the path gets rocky
accountability when creative apathy, fear or distraction set it
industry navigation when choices arise
creative skills development mentoring.
She’ll share her wealth of knowledge, experience and wisdom, gained from 30 years involvement in the music and entertainment industries.
You’ll also reap the benefit of Lisa’s many perspectives on the industry, as a songwriter, industry event manager, music organisation administrator, confidant to high-level industry figures and mentor to music creatives.
What you’ll experience when Lisa’s your coach
Coaching with Lisa is a supportive & encouraging mix of dreaming, planning, action and achieving.
You’ll define your long-term goals and develop a plan to reach them.
You’ll have a professional assessment of your skills and strengths, and what you’ll need to work on next. And you'll be supported every step of the way as you develop those skills.
You can turn your passion or hobby into a successful career. But it isn’t easy.
It takes courage and commitment.
Not everyone in your life will understand.
Having a safe, supportive space to talk about the challenges can mean the difference between a healthy, thriving career, and giving up entirely.
You don't need to 'go it alone'. Lisa’s Professional Coaching Certification, her Diploma of Counselling and her training in Mental Health First Aid all mean she’s the perfect fit for anyone struggling to stay positive on their musical journey.
Note: Lisa offers one-hour consultations to clients with an issue that is simple or quickly resolvable in a single session.
If you're not sure which package is right for you, email Lisa or book a free 15-minute strategy call.
Are you ready to take your music career to the next level?
About Lisa
ASC Founder and CEO, Lisa has been involved in the music industry for 30+ years. She is a certified professional coach, has a Diploma of Counselling and has had training in Mental Health First Aid. Lisa provides mentoring for Music Creatives in the areas of motivation, accountability, decision-making, career pathways and development, life skills and mental health.
This 12 month package includes up to 4 hours Zoom/phone coaching time per month and unlimited email access.
"I want a career in Music! But how?"
Sound like you?
Songwriters and music makers are some of the most passionate creators, yet career planning, goal setting, or evening knowing what’s possible is often difficult.
Music industry careers take a lot of work, can be stressful and disappointing. It can feel like it’s all about knowing the right people, or getting lucky.
It leaves you assuming the problem is you don’t know them and you’re not getting lucky.
But the truth is, your skills and knowledge play a bigger part than you realise – and the good news is, those things are learnable! They also involve much more than the creative aspects of writing songs, creating music or performing.
Ask yourself
Do you have a crystal clear idea of what you're aiming for?
Do you know what steps you need to take in order to get there?
Do you have a plan?
Do you know how to implement it?
Are you taking care of your mental, physical and spiritual health as you strive so hard to get where you want to be?
There’s a lot to consider.
Coaching with Lisa can help.
Lisa’s coaching hits right at the heart of what music creators need:
Knowing what’s possible and setting your career direction
Planning and navigating the pathway to success
motivation when the path gets rocky
accountability when creative apathy, fear or distraction set it
industry navigation when choices arise
creative skills development mentoring.
She’ll share her wealth of knowledge, experience and wisdom, gained from 30 years involvement in the music and entertainment industries.
You’ll also reap the benefit of Lisa’s many perspectives on the industry, as a songwriter, industry event manager, music organisation administrator, confidant to high-level industry figures and mentor to music creatives.
What you’ll experience when Lisa’s your coach
Coaching with Lisa is a supportive & encouraging mix of dreaming, planning, action and achieving.
You’ll define your long-term goals and develop a plan to reach them.
You’ll have a professional assessment of your skills and strengths, and what you’ll need to work on next. And you'll be supported every step of the way as you develop those skills.
You can turn your passion or hobby into a successful career. But it isn’t easy.
It takes courage and commitment.
Not everyone in your life will understand.
Having a safe, supportive space to talk about the challenges can mean the difference between a healthy, thriving career, and giving up entirely.
You don't need to 'go it alone'. Lisa’s Professional Coaching Certification, her Diploma of Counselling and her training in Mental Health First Aid all mean she’s the perfect fit for anyone struggling to stay positive on their musical journey.
Note: Lisa offers one-hour consultations to clients with an issue that is simple or quickly resolvable in a single session.
If you're not sure which package is right for you, email Lisa or book a free 15-minute strategy call.
Are you ready to take your music career to the next level?
About Lisa
ASC Founder and CEO, Lisa has been involved in the music industry for 30+ years. She is a certified professional coach, has a Diploma of Counselling and has had training in Mental Health First Aid. Lisa provides mentoring for Music Creatives in the areas of motivation, accountability, decision-making, career pathways and development, life skills and mental health.
Style, comfort and ASC personality – this cap has it all. It’s made of 100% cotton, it’s 1 size fits all plus its fitted with an adjustable strap so you can wear your cap comfortably.
100% cotton 6 panel unstructured hat 1 size fits all Adjustable strap.
Care Instructions: Sponge clean only. Do not machine wash or tumble dry.
Take ASC with you wherever you go with this durable and spacious cotton tote bag! The deluxe cotton tote bag is a modern take on the timeless classic that offers a bit more room and has thicker straps. Lightweight and practical, this environmentally conscious and reusable bag is ideal for light grocery shopping or carrying basics around.
100% cotton canvas
Double carry handles
Open main compartment with easy access
Care Instructions: To keep your design looking bold, washing is not recommended.
Limited Edition ASC Notebook as used at the 2021 Australian Songwriters Conference. These 60-page lined notebooks with the ASC official logo label are great for writing lyrics, lyrical ideas and workshop notes!
Team it with an ASC Pen to really get your songwriting groove on!
140mm W x 210mm H
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